K18 Triple Bright Purple Shampoo
The first triple-action purple shampoo to remove metals + minerals, neutralize existing brass, and defend against future brassiness for blonde like new, hair like new.
Benefits:
- Triple-action Brass Removal
- Brass Neutralising without Overtoning
- Even Tone Restoration
- Metal and Mineral Detox
- Lightweight Foam Application
How to Use:
Apply foam to wet hair, lather from roots to ends, leave for 1-3 minutes, then rinse thoroughly.
| Key Features | Details |
|---|---|
| Color Correction | Purple tone to neutralize brassiness |
| Target Hair Type | Blonde, light blonde, and processed hair |
| Application Method | Wet hair, lather, leave 1-3 minutes, rinse |
| Formulation | Lightweight, non-greasy, sulfate-free |
FAQ
Can this shampoo be used on all types of blonde hair?
Yes, it is formulated for blonde, light blonde, and processed hair to maintain a bright, even tone.
Does it remove brassiness permanently?
It neutralizes existing brassiness and helps prevent future brassiness, but regular use is needed for sustained results.
Is it safe for daily use?
Yes, it is lightweight and gentle, suitable for regular use without over-toning.

Joan Rees –
I’ve tried several purple shampoos, but this one actually removes brass without making my hair too purple. My blonde hair looks like new after just one use. The lather is light and doesn’t feel heavy on the hair.
Piers Mackay –
Great for maintaining my light blonde. It neutralizes the yellow tones and keeps my hair looking fresh. I use it once a week and notice a visible difference after a few uses.
Jane Cameron –
My hair has been a bit brassy since I started coloring it. This shampoo works well to fix that. It doesn’t leave any unwanted purple tint and rinses clean.
Julia Ferguson –
I love the lightweight feel. It doesn’t weigh down my hair, and the results are noticeable after just one application. Perfect for maintaining a bright blonde.
Gabrielle North –
After using this shampoo, my hair looks more even and vibrant. It’s effective at removing minerals and metals that cause brassiness. I’m happy with the balance between correction and natural tone.