Joico Joifull Volumizing Shampoo
We’re setting the scene for plush, long-lasting fullness with this richly lathering cleanser that gently whisks away oil and dirt known to weigh down fine hair. Leaves strands clean with a sheen—uniquely nourished and ready for extraordinary body with a natural feel.
It’s full-on thick, bouncy hair with the ease of three completely cohesive steps: Cleanse to build the foundation for fullness; Condition for healthy volume and protection; then power up big-time with one game-changing styler.
Features
| Feature | Description |
|---|---|
| Fuller, thicker, bouncier hair | Delivers visible volume and bounce to fine or thin hair |
| 24-hour style retention | Helps maintain volume and shape throughout the day |
| Long-lasting humidity protection | Protects hair from moisture loss and environmental damage |
| Instant shine | Provides a natural, healthy sheen after use |
| Rich lather | Gently yet thoroughly cleanses hair without stripping |
| Lightweight volume boost | Enhances hair fullness without weighing it down |
FAQ
Does this shampoo work well on fine or thin hair?
Yes, it is specifically formulated to add volume and fullness to fine or thin hair without making it feel heavy.
How does it compare to other volumizing shampoos?
It provides a noticeable volume boost with a natural feel and includes long-lasting humidity protection, which helps maintain style throughout the day.
Can it be used with other Joico products?
Yes, it works well as part of the Joico three-step system: cleanse, condition, and style.

Carolyn Russell –
I’ve tried several volumizing shampoos, but this one actually gives me a noticeable lift without making my hair feel greasy. It cleans well and leaves it with a healthy shine. My hair feels fuller after just one use.
Sebastian Rutherford –
Great for fine hair. It adds volume and makes my hair look thicker. The lather is rich but not overwhelming. I use it with the Joico conditioner and it works really well together.
Abigail Burgess –
After switching to this shampoo, I noticed my hair stays bouncy all day. The 24-hour style retention is impressive, especially in humid weather. It’s a game-changer for my daily routine.
Jonathan Brown –
The lightweight volume boost is exactly what I needed. My hair doesn’t feel weighed down, and it looks more natural. I’d recommend it to anyone with thin or fine hair.
Adam Davidson –
I’ve used this with my Joico styling product and it creates a strong foundation for volume. My hair feels clean, shiny, and full of body. No frizz, no heaviness—just great results.