Its A 10 Blonde Brightening Shampoo 10 Oz
Bring out your best-possible blonde with a daily shampoo that’s designed to address the special needs of platinum blondes, ash blondes, and every blonde in between. Enhances highlights and refreshes golden hues with a gentle cleansing that protects against fading, retains color, and tones down brassiness.
Benefits:
- Brightens highlights.
- Tones brassiness.
- Refreshes faded blonde tones.
- Prolongs color retention.
- Protection against color fading.
- Safe for everyday use.
- Conditioning formula.
- Enhances volume.
- Weightless shine.
- UV protectant.
| Product Details |
|---|
| Size: 10 oz |
| Color Type: Blonde (platinum, ash, golden) |
| Key Benefit: Brightens and tones blonde highlights |
FAQ
Does this shampoo work on all types of blonde hair?
Yes, it is specifically formulated for platinum, ash, and golden blondes to enhance and refresh their tones.
Is the shampoo safe for colored hair?
Yes, it is safe for everyday use on colored hair and helps protect against fading while preserving color integrity.
Does it contain UV protection?
Yes, it includes UV protectant to help shield hair from sun damage and reduce color degradation.

Ruth Peters –
I’ve used this shampoo for two months and my highlights have stayed brighter and more vibrant. The brassiness has reduced noticeably, and my hair feels softer and fuller after each wash.
Pippa Butler –
It works well for my ash blonde hair. The color stays fresher and the hair feels light and manageable. A little more volume than I expected, which I appreciate.
Gavin Dyer –
My blonde tones have never looked this fresh. The shampoo cleanses gently without stripping color, and the shine is natural and not greasy.
James Thomson –
I noticed a visible improvement in the brightness of my highlights after just one week. It’s a great daily routine for maintaining my blonde color.
Gordon North –
Love how it tones down the yellowish tones in my hair. My hair looks more like a clean, polished blonde. No residue or heaviness after use.