Pureology Style + Protect Mess It Up Texture Paste 100ml
Pureology Style + Protect Mess It Up Texture Paste 100ml is a hair styling product that provides flexible control, soft texture, and shine to color-treated hair.
This texture paste is formulated with key ingredient Vegetable Protein and a signature aromatherapy blend of Tuberose, Almond Milk, and Cedarwood. It provides a natural-looking finish and is perfect for creating tousled, undone styles. The paste is easy to apply and reworkable throughout the day, making it ideal for those who want a versatile styling product that can be used to create a variety of looks.
Key Features
- Provides flexible control, soft texture, and shine to color-treated hair
- Formulated with Vegetable Protein and a signature aromatherapy blend of Tuberose, Almond Milk, and Cedarwood
- Delivers a natural-looking, tousled finish
- Easy to apply and reworkable throughout the day
| Product Information |
|---|
| Product Name: Pureology Style + Protect Mess It Up Texture Paste |
| Volume: 100ml |
| Key Ingredient: Vegetable Protein |
| Scents: Tuberose, Almond Milk, Cedarwood |
FAQ
What makes this texture paste different from other hair styling products?
This texture paste is specifically formulated for color-treated hair, offering soft texture, shine, and flexible control without weighing down the hair. Its unique blend of Vegetable Protein and natural aromatherapy ingredients helps maintain hair health while delivering a natural, undone look.
Can I use this product on all hair types?
Yes, it is designed for use on color-treated hair and works well to add texture and hold while maintaining a soft, natural finish. It may be suitable for various hair types, but best results are achieved on medium to thick hair with some body.
How should I apply the texture paste?
Apply a small amount to dry or damp hair, focusing on the mid-lengths and ends. Work it into the hair with your fingers or a brush for a natural, tousled effect. It can be reworked throughout the day for adjustments.

Thomas Hemmings –
I’ve used this texture paste for a few weeks now and it’s become a go-to for my everyday styles. It gives my color-treated hair a soft, natural texture without looking flat or stiff. The scent is pleasant and the product holds well without making hair feel heavy. I love how easy it is to rework throughout the day.
Tim Hart –
It works great for creating a messy, lived-in look. I apply it to my dry hair and style it with my fingers. The vegetable protein helps keep my color vibrant and the texture stays soft. A little goes a long way, and it doesn’t leave any residue.
Elizabeth Bond –
This product is perfect for those who want a natural, effortless style. It doesn’t flatten my hair or make it look overly styled. The blend of scents is subtle and pleasant. I use it after washing to add texture and hold, and it lasts all day.