Curl Defining Cream
Put your best curl forward. This all-in-one curl solution replaces regular cocktailing of a gel, mousse, or serum. Argan oil-infused formula increases bounce and movement of naturally curly and wavy hair for frizz-free curls with improved shape and separation. It defines and enhances the curl pattern, while softening texture with a gentle, touchable hold.
- 48-hour curl definition*
- Conditions and provides soft hold
- Combats frizz
- Imparts shine
- Leaves curls silky smooth
- Increases bounce and movement
Winner, Curl Defining, 2022, 2019 Allure Readers’ Choice Awards
*Based on an independent lab study.
| Key Benefits | Effect |
|---|---|
| Argan oil-infused formula | Enhances curl definition and softens texture |
| Frizz control | Provides smooth, defined curls with reduced frizz |
| Shine and silkiness | Leaves hair with a natural, glossy finish |
| 48-hour hold | Keeps curls defined throughout the day |
FAQ
How should I apply the Curl Defining Cream?
Apply a small amount to damp hair, focusing on the mid-lengths and ends. Gently distribute through your curls using your fingers or a wide-tooth comb. Avoid applying to the roots to prevent greasiness.
Can I use this cream with other hair products?
Yes, this cream can be used as a standalone product or layered with other hair care products. However, avoid combining with heavy gels or mousses to maintain optimal curl definition.
Does it work on all hair types?
This product is specifically formulated for naturally curly and wavy hair. Results may vary with straight or very fine hair types.

Adrian Nolan –
I’ve tried several curl products, but this one truly defines my curls without making them stiff. The argan oil gives a soft, shiny finish that lasts all day. I apply it after washing and it sets my curls beautifully without frizz.
Brian North –
My curls are more defined and bouncy than ever. I used to have frizz at the ends, but now they stay smooth and shaped. It’s a game-changer for my daily routine.
Stewart Arnold –
Great product for defining curls. It works well with my medium waves. The hold is soft and doesn’t feel heavy. I still need to touch up in the afternoon, but it’s a solid base.
Heather Walker –
After using this cream for a week, my curls look more natural and fuller. The shine is subtle but noticeable. I love how it enhances the shape without adding stiffness.
Adam Fraser –
It’s effective for frizz control and adds bounce. I apply it before bed to set my curls overnight. The results in the morning are impressive, especially in humid weather.