Scruples Urban Shock Brights Ruby Rose 90ml
A shocking series of bright, pigment-packed, direct dye haircolours that expand the URBAN SHOCK palette.
- Brightens up the room with long-lasting, highly concentrated colours that last up to 25 shampoos. (results depend on shade(s) used, hair porosity, application and aftercare routine)
- Encourages self-expression with 7 intermixable shades and a clear that allows for unlimited palette potential.
- Scruples’ Protective Barrier Complex (PBX®) surrounds and shields the direct dye molecule during application, for seamless colour saturation.
| Product Details |
|---|
| Colour: Ruby Rose |
| Volume: 90ml |
| Type: Direct Dye |
| Shade Range: 7 intermixable shades + clear |
| Duration: Up to 25 shampoos |
FAQ
How long does the Ruby Rose shade last?
The Ruby Rose shade can last up to 25 shampoos, depending on the shade used, hair porosity, application method, and aftercare routine.
Can I mix Ruby Rose with other shades from the Urban Shock palette?
Yes, Ruby Rose is one of 7 intermixable shades, allowing you to create custom colours by combining it with other shades in the palette.
What makes the colour application more effective?
The Protective Barrier Complex (PBX®) shields the direct dye molecule during application, helping achieve seamless colour saturation.
Michelle Wallace –
The Ruby Rose colour is vibrant and stands out immediately. It’s long-lasting and doesn’t fade quickly. I mixed it with a clear to get a more natural tone, which worked well. The application was smooth and the colour settled evenly.
Nicholas Pullman –
Bright and intense as expected. Lasted through several washes without losing intensity. The mixing options are great for creating unique shades. A bit more coverage than I expected on fine hair.
Brian Morrison –
I tried this after a few other dyes that faded fast. This one stayed strong for over two months. The PBX technology really makes a difference in how the colour settles and stays on.
Anthony Springer –
The shade is bold and perfect for someone who wants a pop of red. I used it on medium hair and it looks great without being too overpowering. The instructions were clear and easy to follow.
Alexandra Miller –
One of the most vibrant dyes I’ve used. The colour is rich and true to the name ‘Urban Shock’. I mixed it with a clear to tone it down slightly and it worked beautifully for my look.