Jeval Italy Hair Colour 10.1 Ultra Light Ash Blonde 100ml
Jeval Italy Hair Colour features smaller molecular weight pigments that enhance colour absorption, delivering 100% grey coverage and long-lasting results. The formula is based on natural botanical plants and contains high protein content, which helps protect the hair fibre, improves elasticity, and provides nourishment and conditioning during the colouring process.
Product Specifications
| Colour | Ultra Light Ash Blonde |
|---|---|
| Volume | 100ml |
| Application Type | Permanent Hair Colour |
| Key Benefits | 100% grey coverage, natural botanical base, high protein content, improves hair elasticity, nourishes and conditions |
FAQ
Can this product be used on coloured hair?
Yes, this product can be used on previously coloured hair, but results may vary depending on the original colour and hair type.
Does it cause hair damage?
No, the high protein content and natural botanical base help protect the hair fibre and reduce damage during the colouring process.
How long does the colour last?
The colour is designed to last for several weeks with normal wear, depending on hair washing frequency and exposure to sunlight.

Liam Arnold –
I’ve used this ash blonde shade on my grey hair and it covers the grey completely without looking too light. The hair feels softer after application and doesn’t feel dry or brittle. It’s a great balance between natural look and coverage.
Peter Watson –
The colour applied smoothly and didn’t feel harsh on my hair. I noticed my hair felt more manageable after the treatment. It’s a bit lighter than expected, but I like the subtle ash tone.
Joanne Langdon –
I’ve tried several ash blonde products before, and this one stands out for how well it covers grey and how gentle it is on the hair. My hair still feels healthy and shiny after use.