Aluram Purple Hydrate and Repair Treatment 11 oz
This essential treatment fights frizz, heat damage, and breakage all while canceling out brassy & golden tones in blonde or white hair. It deeply condition, detangle, and revive dry & dull hair from daily damage.
Benefits:
- Neutralizes brassiness, and can be used directly after a lightening service
- Maintains blonde, platinum, or highlighted tones, and even brightens grey & white hair
- Helps nourish dry and chemically treated hair
- Highly pigmented treatment that is great for all hair types and can be used weekly or as needed
How to Use:
After shampooing with any Aluram shampoo, apply a generous amount evenly from scalp to ends. Leave on for up to 10 minutes.
| Product Details |
|---|
| Brand: ALURAM |
| Size: 11 oz |
| Color: Purple |
| Use: Hair treatment for blonde, white, or highlighted hair |
FAQ
Can this treatment be used on grey or white hair?
Yes, it can help brighten grey and white hair while maintaining a natural tone.
How often should I use this treatment?
It can be used weekly or as needed, depending on hair condition and exposure to heat or chemicals.
Does it work on hair that has been previously lightened?
Yes, it can be used directly after a lightening service to neutralize brassiness and restore moisture.

Katherine McDonald –
I’ve used this treatment for two months after bleaching my hair. The brassiness has reduced significantly and my hair feels softer and less frizzy. It’s a must-have for maintaining blonde tones without damage.
Julia Hamilton –
My hair was very dry and brittle after a salon lightening. After using this treatment once a week, it’s much more manageable and looks healthier. The purple pigment gives a natural shine without looking artificial.
Joe Nolan –
I love how it fixes the yellow tones in my platinum blonde hair. It’s easy to apply and leaves my hair smooth and hydrated. I use it every two weeks and notice a visible difference.
Tracey Henderson –
Great for chemically treated hair. My hair doesn’t tangle as much and feels more resilient. I didn’t expect such a strong effect on dullness, but it’s improved my daily hair care routine.