Color Wow Root Cover Up Red/Rouge 2.1g
Color Wow Root Cover Up Red/Rouge 2.1g is a professional powder compound that adheres to hair without being sticky or oily and without dulling or looking dry, covering up dreaded roots and regrowth quickly and easily with no mess for perfect results in under a minute.
This water-resistant formula means the results last from shampoo to shampoo, but you can swim, sweat and sleep and the powder will stay in place. Plus, each shade contains a variety of pigments and reflective particles to ensure a natural match with many different hair colours, making it perfect for platinum blonde hair as it not only camouflages dreaded grey roots but even covers dark regrowth instantly in lightened/highlighted hair, without peroxide.
| Product Details |
|---|
| Color: Red/Rouge |
| Weight: 2.1g |
| Form: Powder |
| Application: Root coverage, regrowth concealment |
| Key Features: Water-resistant, non-sticky, non-oily, natural color match, no peroxide required |
FAQ
How long does the coverage last?
The coverage lasts from shampoo to shampoo. It remains in place even when swimming, sweating, or sleeping.
Does it work on dark regrowth in lightened hair?
Yes, it covers dark regrowth instantly in lightened or highlighted hair without requiring peroxide.
Is the powder sticky or oily on the hair?
No, the powder adheres to hair without being sticky or oily.

Dan Allan –
I’ve used this powder for several weeks now and it works perfectly on my platinum blonde hair. It covers grey roots and even dark regrowth without looking heavy or unnatural. The coverage lasts through the day and even after swimming. No sticky residue, just a smooth finish.
Connor Hunter –
Great product for covering roots after a haircut. It blends naturally with my hair color and doesn’t leave any oily or sticky feeling. I apply it in under a minute and it stays put even when I sweat during workouts.
Nathan Robertson –
Works well for covering grey roots, especially in lightened hair. The red/rouge shade matches my hair tone nicely. It’s a bit harder to apply evenly at first, but after a few tries, I’ve got it down. Slight improvement in coverage over time.
Ella Gray –
I love how it covers dark regrowth without any harshness. It’s perfect for people with highlighted or bleached hair. The formula is lightweight and doesn’t make my hair feel dry or dull.
Molly Grant –
It’s effective and easy to use. The water-resistant feature is a big plus. I’ve worn it during a long hike and it stayed in place. Only downside is the powder can be a bit dusty if not applied carefully.