Goldwell Topchic Permanent Hair Colour 7SB@BL Silver Beige Elumenated Blue 60g
Introducing the iconic TOPCHIC hair colour system by Goldwell! A range of permanent hair colours which ensure intense full colour is transferred. With a range of cool and vibrant shades this collection wont disappoint. A permanent colour formula which amazes stylists through its Reflects³ System reaching 100% grey coverage, while guaranteeing an overall evenness.
- Shade: 7SB@BL Silver Beige Elumenated Blue
- 60g
- 100% grey coverage
- Ultimate durability
- Equalizer System 2.0 ensures excellent evenness
- Coenzyme Technology & creamy-smooth lotion with IntraLipid ensure optimum gentleness
| Feature | Detail |
|---|---|
| Shade | 7SB@BL Silver Beige Elumenated Blue |
| Weight | 60g |
| Grey Coverage | 100% |
| Formula Technology | Reflects³ System, Equalizer System 2.0, Coenzyme Technology, IntraLipid |
| Performance | Even colour distribution, long-lasting, gentle on hair |
FAQ
What makes this hair colour different from other permanent shades?
The Reflects³ System provides 100% grey coverage and the Equalizer System 2.0 ensures even colour distribution across the hair, resulting in a natural and consistent finish.
Is this shade suitable for grey hair?
Yes, this shade is specifically formulated for grey coverage with 100% grey coverage performance, making it ideal for those with grey or mixed hair.
How long does the colour last?
The product offers ultimate durability, maintaining colour intensity for several weeks with minimal fading under normal use.

Deirdre Bower –
I’ve used this shade on my grey hair and it covers the grey perfectly. The colour is soft and natural with a subtle blue undertone. The application was smooth and the hair felt gentle after use. No harshness or dryness, which is a big plus.
Sam Skinner –
The silver beige with eluminate blue is a great balance. It looks fresh without being too bold. I noticed even coverage from root to tip, and the hair stayed vibrant for over three weeks.
Gavin Sanderson –
I was worried about the blue tone being too strong, but it’s very subtle and blends well with my natural hair. The formula is easy to apply and doesn’t feel heavy on the hair.
Kevin Mills –
Great coverage on my mixed hair. The evenness is impressive, and the colour doesn’t look patchy. I appreciate the gentle formula that doesn’t damage my hair after processing.
Victor Stewart –
This is my go-to for grey coverage. The shade looks natural and the blue tone is barely noticeable. The product performs consistently and feels like a professional-grade colour.