Joico Color Intensity Semi Permanent True Blue 118ml
Joico’s Color Intensity Semi-Permanent intensely concentrated pigments are designed to help you create over-the-top results that last up to 20+ shampoos.*
Colour Intensity’s intermixable formula can be applied straight from the tube, or mixed and mingled to your heart’s content for endless creative possibilities.
Bonus: NO DEVELOPER REQUIRED!
- Over-the-top vibrancy that lasts and lasts.
- Reconstructs for guaranteed healthier-looking hair after every colour service.
- Ultra nourishing Kukui Nut Oil leaves hair gorgeously conditioned and amps up shine.
- Intermixable shades = endless creative possibilities.
| Product Details |
|---|
| Color: True Blue |
| Volume: 118ml |
| Type: Semi-Permanent |
| Application: Direct or mixed |
| Developer Required: No |
FAQ
Can I mix this blue shade with other colors?
Yes, the intermixable formula allows you to blend this True Blue with other Color Intensity shades for custom color combinations.
How long does the color last?
The color can last up to 20+ shampoos with proper use and care.
Does it damage hair?
No, the formula reconstructs hair and includes Kukui Nut Oil for healthier-looking hair after each use.
Alexander Wallace –
The True Blue is vibrant and stays strong even after multiple washes. I mixed it with a touch of purple for a unique gradient effect. My hair feels softer and shinier after each use. No developer needed made it easy for a beginner to try.
Robert Hart –
I’ve used this shade for two months now and it still looks bold and fresh. The conditioning from Kukui Nut Oil is noticeable—my hair feels smoother and less dry. Great for adding color without harsh chemicals.
Anne Kelly –
The color intensity is impressive and lasts longer than expected. I mixed it with a light green for a cool blue-green tone. It’s easy to apply and doesn’t require any developer, which is a big plus.
Nicholas Poole –
This product delivers on its promise of vibrant, long-lasting color. I love that it nourishes the hair while adding bold blue tones. It’s perfect for those who want a semi-permanent color change without full chemical processing.