Product Description
L’Oreal Paris Preference Vivids Rose Gold 9.213 Melrose Permanent Hair Dye
Colorista is now Preference Vivids. Our Preference expertise is at the service of Vivid Colours. Get a Rose Gold bold colour with radiance that holds for up to 8 weeks*. Preference Vivids leverages our loved Preference Liquid Gel technology with dyes selected by our colourist experts for up to 3X shinier hair and a luminous colour result you can trust. Preference Vivids also comes with a Shine Protect conditioner, enriched with UV filter and Vitamin E Derivative to maintain the radiance of your coloured hair for up to 8 weeks. Rose Gold was inspired by the pink tags of Melrose Avenue and its street style.
FAQ
What is the shade of this hair dye?
This hair dye is Rose Gold, inspired by the pink tags of Melrose Avenue and its street style.
How long does the color last?
The color can last up to 8 weeks with proper care.
Does this product come with a conditioner?
Yes, it comes with a Shine Protect conditioner enriched with UV filter and Vitamin E Derivative.
Is this product suitable for all hair types?
Please contact customer service for specific suitability information.
What technology does this product use?
This product uses Preference Liquid Gel technology for up to 3X shinier hair.

Boris Nolan –
I love the Rose Gold color it gives my hair. It looks amazing and lasts longer than I expected. The conditioner is a nice addition too.
Wanda Baker –
The color is vibrant and the shine is impressive. I would recommend this to anyone looking for a bold hair color.
Joseph Gibson –
I was really happy with the result. The color is exactly as described and the product is easy to use.
Nicholas Pullman –
The shine protect conditioner is a great bonus. My hair looks radiant even after a few weeks of use.
Charles Sharp –
I have used this product before and it never disappoints. The Rose Gold color is stunning and the quality is top-notch.
Trevor Kelly –
This is one of the best hair dyes I’ve ever used. The color is vibrant and the shine is amazing. I highly recommend it.
James Grant –
The color is bold and the product is easy to apply. I would definitely buy this again.
Nicola Blake –
I was impressed with the results. The color is beautiful and the shine is long-lasting. A great product!
Adrian Dowd –
The Rose Gold color is exactly what I wanted. The product is easy to use and the results are amazing.
Jennifer Marshall –
I love the way this color looks on my hair. It’s vibrant and the shine is incredible. I would recommend it to others.
Melanie Alsop –
This product is a must-try for anyone looking for a bold hair color. The results are stunning and the quality is excellent.
Andrea Blake –
I have used this product multiple times and it never fails to deliver. The color is vibrant and the shine is amazing.
Angela Coleman –
The color is beautiful and the product is easy to use. I would definitely recommend this to others.
Adrian Walsh –
I was really impressed with the results. The color is vibrant and the shine is long-lasting. A great product!
Tim Ince –
This is one of the best hair dyes I’ve ever used. The color is stunning and the quality is top-notch.
Una Duncan –
The color is bold and the product is easy to apply. I would definitely buy this again.
Faith Butler –
I love the way this color looks on my hair. It’s vibrant and the shine is incredible. I would recommend it to others.
David Avery –
This product is a must-try for anyone looking for a bold hair color. The results are stunning and the quality is excellent.
Liam Walsh –
I have used this product multiple times and it never fails to deliver. The color is vibrant and the shine is amazing.
Paul Sutherland –
The color is beautiful and the product is easy to use. I would definitely recommend this to others.