Pureology Hydrate Treatment Mask
Indulge your hair in deep, lasting hydration with this rich Hydrate Hair Treatment Mask, designed to restore softness, shine, and manageability to dry or color-treated hair. This nourishing formula delivers up to 72 hours of moisture, instantly detangling while smoothing and softening each strand.
- Infused with camellia seed oil to enhance hydration and deliver a silky, luminous finish
- Contains vitamin B5 to seal the cuticle and lock in essential moisture
- Features a patented Antifade Complex to help protect color
- 100% vegan formula with ZeroSulfate ingredients
- Refreshing fragrance blends patchouli, lavender, and bergamot
| Key Benefits | Details |
|---|---|
| Moisture Duration | Up to 72 hours |
| Key Ingredients | Camellia seed oil, Vitamin B5 |
| Formulation | 100% vegan, ZeroSulfate |
| Color Protection | Patented Antifade Complex |
FAQ
How long should I leave the mask on for best results?
Apply the mask to damp hair and leave it on for 5 to 10 minutes for optimal hydration and smoothing.
Is this product suitable for color-treated hair?
Yes, the patented Antifade Complex helps protect color while delivering deep moisture.
Can I use this mask on curly or dry hair?
Absolutely. The rich formula is especially beneficial for dry or curly hair, providing deep hydration and improving manageability.

Sue Avery –
My color-treated hair has never felt this soft and shiny. After just one use, it was easier to comb through and looked healthier. The scent is pleasant without being overpowering. I use it once a week and notice a visible difference in moisture retention.
Jane Campbell –
This mask is a game-changer for dry ends. I apply it every other week and my hair feels smoother and more defined. The camellia oil really makes a difference in the texture. No greasiness, just pure hydration.
Jasmine Murray –
Great product, especially for maintaining color. My hair stays vibrant longer after using this mask. It doesn’t leave a heavy residue and works well on both straight and wavy hair types.
Christian Pullman –
I’ve tried many hair masks, but this one stands out. The 72-hour moisture claim is real—my hair stays soft even after washing. The lavender and bergamot scent is refreshing and not too strong.
Eric Mills –
Works well for dry hair, but I found it slightly more effective on color-treated strands. I apply it after shampooing and leave it on for 10 minutes. My hair feels more manageable and less frizzy.