The original rice water shampoo bar — strength and shine for every hair type.
Who it’s for: Anyone. Fine, thick, straight, wavy, curly and coily hair; oily, normal and dry scalps. The bar to start with if you don’t know where to start.
What it does: Cleans without stripping, and leaves hair measurably stronger over the first few weeks — less breakage, more shine, ends that hold together.
How it works: Fermented Longsheng rice water floods the strand with inositol and amino acids that reinforce it from the inside. Hydrolyzed rice protein bonds into damaged sections. A sulfate-free coconut-derived cleanser lifts oil without taking the scalp’s own lipids with it.
What it feels like: Dense lather,
| Key Ingredients | Benefits |
|---|---|
| Fermented Longsheng rice water | Provides inositol and amino acids to strengthen hair from within |
| Hydrolyzed rice protein | Reinforces damaged hair strands |
| Sulfate-free coconut-derived cleanser | Lifts oil without stripping scalp lipids |
FAQ
Is this shampoo bar suitable for color-treated hair?
Yes, the rice water formula is gentle and does not strip color. It helps maintain hair strength and shine without damaging treated strands.
How often should I use this shampoo bar?
Use once or twice a week depending on your hair type and oil production. For dry or damaged hair, weekly use is recommended for best results.
Can I use this shampoo bar with a conditioner?
Please contact customer service

Peter Gill –
After using this shampoo bar for three weeks, my hair feels stronger and less frizzy. The lather is rich and the shine is noticeable, especially on wet hair. I’ve tried several bars, and this one stands out for its gentle yet effective cleaning.
Virginia Abraham –
My curly hair used to split easily, but after switching to this bar, the ends are holding better. It doesn’t feel heavy or greasy, and my scalp stays balanced even on oily days.
Sam May –
I have dry, coarse hair and was skeptical at first. The rice water formula really nourishes the strands. I see less breakage and more definition in my hair after consistent use.