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Scruples Urban Shock Brights Charcoal Silver 90ml – Bold Direct Dye for Long-Lasting Hair Color

(5 customer reviews)

Original price was: $16.95.Current price is: $10.75.

Long-lasting, pigment-packed direct dye that brightens hair up to 25 shampoos with 7 intermixable shades.

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Scruples Urban Shock Brights Charcoal Silver 90ml

A shocking series of bright, pigment-packed, direct dye haircolours that expand the URBAN SHOCK palette.

  • Brightens up the room with long-lasting, highly concentrated colours that last up to 25 shampoos. (results depend on shade(s) used, hair porosity, application and aftercare routine)
  • Encourages self-expression with 7 intermixable shades and a clear that allows for unlimited palette potential.
  • Scruples’ Protective Barrier Complex (PBX®) surrounds and shields the direct dye molecule during application, for seamless colour saturation.
Product Details
Colour: Charcoal Silver
Volume: 90ml
Type: Direct Dye
Shade Range: 7 intermixable shades + clear
Duration: Up to 25 shampoos

FAQ

How long does the colour last?

The colour can last up to 25 shampoos, depending on the shade used, hair porosity, application method, and aftercare routine.

Can I mix different shades from the Urban Shock range?

Yes, the product includes 7 intermixable shades, allowing for custom colour combinations with the clear base for unlimited palette potential.

What makes the colour application more effective?

The Protective Barrier Complex (PBX®) shields the direct dye molecule during application, enabling seamless colour saturation and better pigment retention.

5 reviews for Scruples Urban Shock Brights Charcoal Silver 90ml – Bold Direct Dye for Long-Lasting Hair Color

  1. Dorothy Terry –

    The charcoal silver shade is vibrant and stands out without being too harsh. I mixed it with a touch of clear to get a more natural look. The colour lasts well and doesn’t fade quickly. Application was smooth thanks to the PBX technology.

  2. Julia Martin –

    I tried this with my medium blonde hair and it gave a bold, modern look. It’s easier to apply than other direct dyes I’ve used. The colour holds up through regular washing, though it does fade slightly after 20 shampoos.

  3. Lucas White –

    The intermixing options are very flexible. I created a unique shade by blending charcoal silver with a hint of blue. The result is rich and modern. The PBX technology really helps the colour settle evenly.

  4. Ava Roberts –

    The colour is bright and noticeable, but it’s quite intense. I had to use a small amount to avoid over-saturation. It works well on coarse hair, but fine hair might need more precision.

  5. Lucas Paterson –

    I love the range of mixable shades. This product gives a professional finish with minimal effort. The durability is impressive, and the application feels smooth and controlled.

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