Viral Purple Hair Colorwash Shampoo for Brunettes
Semi-permanent color depositing viral purple hair colorwash with bondfix technology, designed for brown color-treated hair. This sulfate-free shampoo delivers high-lather performance to effortlessly create and maintain vibrant, shiny purple hair color.
- Perfect for color-treated hair: specifically formulated for brown hair or brown hair with highlights.
- Color expectations: achieves the brightest results on light to medium brown color-treated hair or highlights. Results may vary depending on hair porosity and existing shade.
- Buildable color: easily enhance the purple tone with a second wash or by pairing with the matching color conditioner.
| Feature | Detail |
|---|---|
| Shampoo Type | Colorwash |
| Color Deposit | Viral Purple (semi-permanent) |
| For Hair Type | Color-treated brown hair or brown hair with highlights |
| Key Benefit | Preserves color, enhances shine, sulfate-free |
FAQ
Can I use this shampoo on hair that has not been previously colored?
Not recommended. This product is specifically formulated for color-treated brown hair or brown hair with highlights. For naturally dark or uncolored hair, results may not be as expected.
How many times can I apply this colorwash to build up the purple tone?
You can apply a second wash to build up the color intensity. Results may vary based on hair porosity and existing shade.
Does this shampoo damage hair or fade existing color?
No, this shampoo is sulfate-free and formulated to preserve existing color. It does not damage hair when used as directed.

Harry Gibson –
I’ve used this shampoo on my color-treated brown hair and it gave a beautiful, vibrant purple tone. The color builds well with a second wash and my hair feels soft and shiny after use. No fading after two weeks.
Alison Lewis –
The purple hue is noticeable and stays bright for a few weeks. Works best on medium brown hair with highlights. I paired it with the matching conditioner and the result was smooth and long-lasting.
Liam Miller –
My hair is naturally brown with some highlights. After one wash, I saw a noticeable purple tint. The shampoo lathers well and doesn’t feel heavy. I’m happy with the buildable color option.
Carol Watson –
It worked on my brown hair, but the color wasn’t as intense as I hoped. I think my hair has low porosity, so the deposit was subtle. Still, it’s a good option for a subtle purple wash.