Wella Color Charm Permanent Liquid Hair Color 1.4oz
*PACKAGING MAY VARY
Wella Color Charm liquid hair color with Liquifuse Technology For:
- Vibrant, long lasting, fade resistant results
- Excellent gray coverage
- Great conditioning
A+ gentle floral fragrance
Directions for use: Mix 1 part Wella Color Charm liquid color with 2 parts Wella Color Charm developer. Apply to the hair using either an applicator bottle or bowl and brush. Develop for 30 minutes and up to 45 minutes if additional depth or gray coverage is needed.
For professional use only.
| Color | Volume | Developer Ratio |
|---|---|---|
| Available in multiple shades | 1.4 oz | 2 parts developer per 1 part color |
FAQ
How long does the color last before fading?
The color provides long-lasting, fade-resistant results with proper application and maintenance.
Does it cover gray hair well?
Yes, it offers excellent gray coverage, making it ideal for those with mixed or gray hair.
Is the formula conditioning?
Yes, the formula is designed to provide great conditioning while delivering vibrant color.

Blake Duncan –
The color is vibrant and stays well throughout the week. I used it on my gray hair and it covered the gray perfectly. The scent is mild and pleasant, and my hair felt soft after application.
Adrian Brown –
Great coverage on my gray roots. The color is long-lasting and doesn’t fade quickly. I mixed it with developer as instructed and the result was smooth and even.
Richard Arnold –
I’ve used several Wella color products, and this one stands out for its conditioning effect. My hair feels healthier after each use, and the color stays true even after washing.