Colour 7.11 by Yellow
Permanent colour with 70 different shades, including 7.11 for a natural, bright and even tone. Formulated with natural ingredients to support the cosmetic effect on hair while preserving its health.
Contains argan oil and aloetrix, providing smoothing and protective benefits. The formula uses a low alkaline agent content to gently lift up to 5 levels, ensuring minimal damage and preserving the hair’s natural balance.
Delivers vibrant, true-to-tone results with excellent grey coverage and long-lasting colour performance. Ideal for achieving a natural, radiant finish that stays intact over time.
| Key Features | Details |
|---|---|
| Shade Range | 70 different shades |
| Alkaline Content | Low alkaline agent |
| Lightening Capacity | Up to 5 levels of lift |
| Key Ingredients | Argan oil, aloetrix |
| Animal Testing | Not tested on animals |
FAQ
Can this colour be used on grey hair?
Yes, Colour 7.11 provides exceptional grey coverage and is ideal for covering grey hair with a natural, bright finish.
Does it damage hair during the lightening process?
No, the low alkaline agent content ensures gentle lightening while protecting the hair’s natural balance and structure.
How long does the colour last?
The colour results are exceptionally long-lasting, maintaining vibrancy and even tone over time with minimal fading.


Justin Scott –
I’ve used this shade on my grey hair and it covers perfectly. The colour is bright but natural, and my hair feels smoother after each application. No dryness or frizz, which I appreciated.
Penelope Kerr –
The formula is gentle and doesn’t make my hair feel brittle. I’ve used it twice now and the colour still looks vibrant. The argan oil really helps with shine and softness.
Thomas Hart –
Great coverage for grey hair. The colour is true to the shade and stays well for several weeks. A bit more lift than expected, but manageable for my hair type.
Diana Allan –
I love the natural brightness of 7.11. My hair feels healthier after use, and the protective ingredients make a noticeable difference in texture.